Lorneville and Pukeuri among proposed plants for China chilled trial Our Lorneville (sheep) and Pukeuri (beef and lamb) processing plants are among 10 plants nominated for a six-month chilled export trial.
The plants put forward for the trial were selected by the Meat Industry Association in consultation with the Ministry for Primary Industries. Companies had to demonstrate relationships with distributors in China providing facilities capable of handling chilled meat.
Scale and geographic spread were also considered. We had already undertaken extensive trial work with our key in-market partner Grand Farm in preparation for this programme. We look forward to providing our Chinese customers with our high-quality range of chilled products.
This is a good opportunity for the New Zealand red meat sector to demonstrate the integrity of our chilled programmes.
Chilled lamb exports to China offer encouraging prospects for the co-operative and farmer shareholders, particularly in the food service sector. This is a growing segment of our business and a key part of our strategy to capture more market value.