Whittaker’s Tops Most Trusted Brands List Again

Chocolate maker Whittaker’s has been voted New Zealand’s most trusted brand for the ninth year running.

That’s according to a Reader’s Digest survey of 1600 people, the results of which have been released today.

Whittaker’s marketing manager Philip Poole said the company was pleased its chocolate was still a firm favourite with New Zealanders.

AA Insurance was voted the most trusted insurer for the 10th time since the survey began 21 years ago.

Other brands to top their categories were:

• Kiwibank
• Harcourts Real Estate
• Pams
• Ryman Health Care for aged care
• St John was ranked most trusted charity.

Source: rnz.co.nz Republished by arrangement.